Get startedMobile menu
< Back to Blog Categories

Cost Analysis: Custom vs. Standard Blockchain Solutions

Reading time:

14 min.


Custom Dev

Blockchain solutions, whether custom or standard, offer a myriad of opportunities for businesses. The choice hinges on various factors, from immediate deployment needs to long-term scalability aspirations. While standard solutions provide quick, cost-effective setups, custom blockchains cater to unique requirements, offering unparalleled flexibility. Yet, the landscape is shifting, with hybrid models and regulatory influences shaping future choices. Understanding the true cost of ownership and potential returns is pivotal as companies navigate this evolving domain. Dive into our comprehensive analysis to decipher which blockchain path aligns best with your enterprise vision!

Table of Contents:

  1. Understanding Standard Blockchain Solutions
  2. Diving into Custom Blockchain Development
  3. Direct Cost Implications
  4. Indirect Cost Factors
  5. Real-World Comparisons & Case Studies
  6. Making an Informed Decision for Your Business
  7. Conclusion: The Future Landscape of Blockchain Choices

Blockchain technology initially conjured in the minds of those looking to disrupt traditional financial systems, has evolved into much more than just the architecture behind Bitcoin or Ethereum. Like the internet in its early days, many saw the potential, but few could pinpoint precisely how expansive its influence would be.

From a technical marvel to a global phenomenon, the blockchain has transcended its original purpose. It began as a decentralized ledger, immutable and transparent, primarily to record cryptocurrency transactions. It has become a foundational pillar in various sectors — from supply chain management to the music industry and healthcare to real estate.

What has made blockchain so magnetic is its promise of decentralization and disintermediation. Imagine a world where business agreements are executed without intermediaries, trust is not placed in institutions but in the code and consensus mechanisms, and transparency isn't just a buzzword but an inherent feature.

Companies, both colossal conglomerates and sprightly startups, have taken note. Investment in blockchain projects and pilots skyrocketed. The 'blockchain revolution' wasn't just a catchphrase but an actual seismic shift in how business would be conducted in the 21st century.

The Crossroads: Custom vs. Standard

As organizations began recognizing blockchain's potential, a critical decision lay ahead: Do they opt for ready-made, standard blockchain solutions like those offered by Ethereum or Hyperledger? Or should they venture into the uncharted waters of custom blockchain development tailored precisely to their specifications.

The allure of standard solutions is evident. They come with proven track records, communities brimming with enthusiastic developers, and a promise of faster deployment. It's a plug-and-play approach where you harness the benefits of blockchain without getting into the nitty-gritty of its construction.

On the other hand, custom blockchain development is akin to crafting a bespoke suit. It fits you perfectly, looks exactly how you envisioned, and is made exclusively for you. But such precision comes with its own set of challenges – the need for expert developers, the time required for development, and not to mention, the costs.

This crossroads juncture has become one of the most significant decisions for companies looking to adopt blockchain technology. It's not just about costs or development timelines. It's about vision, scalability, and the future trajectory of the business.

Thus, as we stand at this intersection, it's crucial to delve deeper and dissect and understand this pivotal choice's financial and strategic implications. Because in the blockchain world, your chosen path can very well define your future.

Understanding Standard Blockchain Solutions

What Constitutes a Standard Blockchain Solution?

In the dynamic world of technology, the term "standard" often carries the undertone of being commonplace or even rudimentary. However, when it comes to blockchain, "standard" denotes tried-and-tested, community-backed, and reliably consistent platforms.

Standard blockchain solutions are typically public or consortium platforms with predefined architectures. Examples include:

  • Ethereum: Often hailed as the world's leading programmable blockchain. It is not just a platform but also a programming language, allowing developers to build and publish distributed applications.
  • Hyperledger: Spearheaded by the Linux Foundation, it's a collaborative effort involving key industry players. It's one solution and an umbrella of open-source blockchain tools and frameworks.
  • Binance Smart Chain (BSC): Known for its compatibility with Ethereum Virtual Machine (EVM), it has gained popularity for its high-speed transactions and low fees.
  • EOS: A blockchain protocol designed for fast operations and zero transaction fees, EOS is particularly favorable for developing decentralized applications.

These platforms come with established protocols, consensus mechanisms, and development tools. They provide a ready-to-use framework, eliminating the need to create a new blockchain system.

Pros and Cons: Economic Perspective

Let's navigate the economic landscape of standard blockchain solutions:


  1. Lower Initial Investment: Adopting a standard solution often requires less upfront capital. There's no need to hire a vast team of blockchain architects or spend months (or years) in development.
  2. Rapid Deployment: With the foundational elements, businesses can quickly launch their blockchain projects. Time-to-market is significantly reduced.
  3. Community Support: Popular standard blockchains have large and active developer communities. This means many resources, regular updates, and a pool of experts readily available for troubleshooting.
  4. Tried and Tested: These platforms have been vetted by thousands of projects. Their reliability and security have undergone real-world testing, minimizing teething problems.


  1. Limited Flexibility: Standard solutions offer limited customization. While they can be tailored to a degree, they might not fit unique business requirements.
  2. Potential Scalability Concerns: As a business grows, it might find the standard solution less accommodating. Modifying the platform to handle increased loads or adding features might become challenging.
  3. Costs at Scale: While initial costs are low, as the platform scales, transaction fees, especially in networks like Ethereum, can pile up, becoming a significant expense.
  4. One-size-fits-all: These solutions are designed for general applicability, which means they might carry unnecessary features for a particular project, leading to inefficiencies.

While standard blockchain solutions offer a quick, reliable, and often cost-effective entry into the blockchain realm, they may only sometimes be the ideal choice for all businesses. The challenge lies in weighing their immediate benefits against potential long-term constraints.

Diving into Custom Blockchain Development

What Does Custom Blockchain Development Entail?

Custom blockchain development is not for the faint of heart. It's an intricate process of crafting a blockchain infrastructure tailored to a business's unique needs and vision. It's the art and science of creating a digital ledger system from the ground up, ensuring every line of code and every protocol aligns seamlessly with a company's objectives.

Here's a deeper dive into what custom blockchain development encompasses:

  1. Requirement Analysis: This is the foundational stage where businesses outline their specific needs. It entails identifying the exact use case, understanding the data stored on the blockchain, and determining the type of participants (public, private, or consortium).
  2. Architecture Design: Here, decisions regarding key components like consensus algorithms (Proof of Work, Proof of Stake, etc.), key management, and atomic transactions are made. This phase sets the blueprint for the entire blockchain system.
  3. Smart Contracts Development: Custom smart contracts are developed if the blockchain requires it. These self-executing contracts facilitate, verify, or enforce credible transactions without third parties.
  4. APIs Integration: For the blockchain to communicate with other systems or applications, various APIs are developed or integrated, including data storage, payment, and user management.
  5. User Interface Design: Designing the front end where users interact with the blockchain, including dashboards, notifications, and administrator panels.
  6. Testing: Before going live, the custom blockchain undergoes rigorous testing phases like performance testing, smart contract testing, and peer/node testing to ensure robustness and reliability.

Why Companies Choose Customization: Beyond Costs

At first glance, custom blockchain development might appear resource-heavy, especially compared to standard solutions. So, why do companies still gravitate towards it?

  1. Unique Functionalities: Every business has its own set of requirements. Custom blockchains ensure the technology aligns with the business model, not vice versa. It offers unparalleled flexibility.
  2. Competitive Advantage: A custom blockchain can be a significant differentiator in a sea of generic solutions. It can offer functionalities that competitors on standard platforms cannot emulate easily.
  3. Full Ownership: With a custom solution, companies have full ownership and control over the blockchain's direction. The decisions of a broader community do not bind them.
  4. Enhanced Security: Businesses can implement advanced security protocols tailored to their threat model, protecting against potential breaches or attacks.
  5. Optimized Performance: Custom blockchains can be designed for optimal performance without unnecessary bloat or features, ensuring fast transaction times and efficient resource usage.
  6. Future Scalability: As the business grows and evolves, so can the blockchain. There's no need to migrate to a new platform or make compromises due to limitations

In summary, while custom blockchain development might come with its challenges and initial costs, it's a forward-thinking investment for many businesses. It provides an avenue to create a technological solution that's not just a good fit for today but also adaptable to the uncertainties and opportunities of tomorrow.

Direct Cost Implications

Initial Development Costs

When setting out on a custom blockchain journey, the upfront costs are inevitably one of the most significant considerations for any business. Here's what constitutes the initial development costs:

  1. Consultation & Requirement Analysis: Before even a single line of code is written, extensive consultation with blockchain experts and analysts is necessary to gauge the project's feasibility and outline specific requirements.
  2. Human Resources: Custom blockchain development is more than just a one-person job. It necessitates a team of blockchain developers, UI/UX designers, project managers, and quality assurance experts. Hiring or contracting these professionals, especially given the high demand for blockchain expertise, can be a substantial cost.
  3. Technology & Tools: While the blockchain code is a creation process, certain tools and technologies might be needed for development, testing, and deployment, some of which have associated costs.
  4. Prototyping: Before full-scale development, a prototype or Minimum Viable Product (MVP) is often created to test the concept and gather initial feedback. This is an added expense but vital for the project's long-term success.
  5. Infrastructure: Setting up nodes, ensuring adequate storage and other infrastructure-related costs can add up, especially if opting for a private or consortium blockchain model.

Maintenance & Ongoing Support

Once your custom blockchain is live, the expenses don't cease. Ongoing maintenance and support are crucial for the system's smooth functioning. Factors affecting these costs include:

  1. Node Operation: Operating nodes, especially in a decentralized system, come with expenses related to electricity, hardware upkeep, and occasional upgrades.
  2. Software Updates: As the technological landscape evolves, so must your blockchain. Regular software updates, patch releases, and security enhancements are essential and come with associated costs.
  3. Bug Fixes: No system is perfect. Occasional glitches or vulnerabilities might surface, necessitating prompt fixes to ensure the system's integrity and trustworthiness.
  4. Support Staff: Having a dedicated team or at least a few individuals to address user issues, troubleshoot problems, or provide training is an ongoing expense.

Scalability and Future Proofing

A company's vision is dynamic. As the business landscape shifts, the blockchain solution might need to be scaled or introduce new functionalities. Planning for these eventualities is not just a strategic move but also a financial one:

  1. Expansion Costs: Adding more nodes, integrating with new systems, or accommodating a larger user base will come with costs.
  2. Upgradation: As technology progresses, superior consensus algorithms or more efficient protocols might be available. Integrating these into the existing system can be an expense.
  3. Interoperability: With many blockchains, ensuring your custom blockchain can communicate or integrate with others is necessary. This interoperability can come at a price.
  4. Research & Development: Staying ahead of the curve requires constant R&D. Whether it's to enhance security measures, improve transaction speeds, or innovate in any other domain, R&D is an ongoing expense to ensure the blockchain remains future-proof.

In essence, while the allure of a custom blockchain is its precision fit and adaptability, companies must be aware of the direct cost implications, both immediate and long-term. Balancing the immediate benefits with future expenditures is key to making an informed decision. As the renowned author Peter Drucker once said, "The best way to predict the future is to create it." And in the realm of blockchain, this creation comes with its price tag.

Indirect Cost Factors

While direct costs are often at the forefront of discussions around custom vs. standard blockchain solutions, indirect costs – those not immediately obvious or tangible – play a pivotal role in shaping the final financial narrative.

The Price of Flexibility and Custom Features

Flexibility is the hallmark of custom blockchain solutions. But this adaptability, while invaluable, comes with subtle costs:

  1. Decision Paralysis: With endless customization options, organizations can sometimes need help to finalize features, leading to delays and, consequently, increased costs in terms of time and resources.
  2. Ongoing Training: Custom features might necessitate continuous training for staff and stakeholders, ensuring they can leverage the blockchain's full potential. This training is a recurring expense in terms of finances and person-hours.
  3. Complexity Overhead: Highly customized solutions can sometimes introduce complexity, requiring specialized expertise to manage, monitor, and troubleshoot.

Risk Management: The Unseen Costs

Embarking on a custom blockchain journey is venturing into somewhat uncharted waters. While the potential rewards are high, so are the risks. Managing these risks incurs costs:

  1. Security Vulnerabilities: Crafting a blockchain from scratch might inadvertently introduce vulnerabilities. The cost of identifying and rectifying these, not to mention the potential brand damage in case of breaches, can be substantial.
  2. Regulatory Challenges: As blockchain technology is still relatively nascent, regulatory frameworks worldwide continuously evolve. Ensuring the custom blockchain adheres to these changing regulations can be resource-intensive.
  3. Project Delays: Unforeseen challenges, be it in development, testing, or deployment, can lead to project delays, resulting in financial overruns.
  4. Backup and Recovery: Implementing robust backup and recovery solutions for a custom blockchain introduces additional costs, especially in handling unforeseen crises or data breaches.

The Value of Branding and Proprietary Advantages

Possessing a custom blockchain can significantly boost a company's brand image, portraying it as an innovator and industry leader. However, this branding advantage comes with its expenses:

  1. Marketing and PR: To leverage the branding potential of a custom blockchain, organizations often ramp up their marketing and PR efforts, resulting in increased expenditure.
  2. Patent and IP Protection: Companies might consider patenting patents if the custom blockchain introduces innovative features or technologies. This process, from research to legal fees, can be costly.
  3. Customer Support: A unique blockchain solution might necessitate dedicated customer support, especially if external stakeholders or clients interact with the blockchain. Setting up and maintaining this support system introduces additional costs.

In conclusion, while the indirect costs associated with custom blockchain development might not be immediately evident, they are no less impactful. They shape the broader economic landscape of the project, influencing not just the ROI but also the organization's long-term viability and strategic positioning. As the saying goes, "The devil is in the details." Recognizing and preparing for these subtler costs ensures a holistic, well-informed approach to blockchain implementation.

Real-World Comparisons & Case Studies

Drawing from real-life scenarios and studying the journeys of top-tier companies can offer invaluable insights. These narratives highlight the decision-making processes and illuminate the tangible and intangible benefits (or setbacks) experienced by these companies.

How Top-Tier Companies Made Their Choice

JP Morgan’s Quorum:

  • Decision: JP Morgan opted for a custom solution, building Quorum, a variant of Ethereum tailored for the financial sector.
  • Rationale: The need for high-speed transactions, enhanced privacy, and compliance with financial regulations led the banking giant away from generic solutions.
  • Outcome: Quorum has since been widely adopted within the financial industry, solidifying JP Morgan’s position as a blockchain innovator.

IBM and Hyperledger Fabric:

  • Decision: IBM was foundational in creating Hyperledger Fabric, a modular and customizable blockchain framework.
  • Rationale: IBM identified the diverse needs of businesses across sectors, recognizing that a one-size-fits-all approach wouldn’t suffice. Customizability was paramount.
  • Outcome: Hyperledger Fabric is now utilized by countless enterprises worldwide, with IBM offering related services, thus creating a new revenue stream.

Facebook’s Diem (formerly Libra):

  • Decision: Facebook chose to build a custom blockchain for its digital currency project.
  • Rationale: Aiming to revolutionize the global payment system, Facebook required unique features like a stablecoin pegged to a basket of assets, which standard solutions couldn't offer.
  • Outcome: Despite regulatory challenges, the initiative showcased Facebook’s commitment to leveraging blockchain's full potential, giving it an edge as a forward-thinking tech giant.

The Hidden Returns on Investment

Beyond the direct economic returns, several hidden ROI facets emerge from these case studies:

  1. Positioning as Industry Leaders: By opting for custom solutions, these companies addressed their immediate needs and positioned themselves as trailblazers in the blockchain arena. This leadership perception can attract partnership talent and even influence stock values.
  2. Leveraging Custom Solutions for New Revenue Streams: IBM's involvement in Hyperledger Fabric, for instance, allowed them to provide related services, thus capitalizing on a new business avenue.
  3. Intellectual Property Creation: Developing a custom solution can lead to proprietary technologies or methodologies that can be patented. These IPs can be licensed, creating additional revenue streams.
  4. User Trust and Brand Loyalty: Offering a robust, tailor-made blockchain solution, especially in industries where security and efficiency are paramount, can significantly boost user trust, leading to brand loyalty and long-term customer retention.
  5. Future-Proofing: Custom solutions often have scalability and adaptability built-in. This forward-thinking approach can result in cost savings in the long run, as businesses might avoid the pitfalls of migrating to new platforms or overhauling outdated systems.

To sum it up, the blockchain adoption journey is as unique as the companies embarking on it. While direct costs and immediate benefits are vital, the hidden returns on investment—intangible yet powerful—often shape the long-term success stories. These nuanced narratives, like those of JP Morgan, IBM, and Facebook, offer a comprehensive picture, helping businesses make well-informed decisions in their blockchain pursuits.

Making an Informed Decision for Your Business

As the adoption of blockchain technology continues to soar, businesses are faced with the challenge of determining which path best aligns with their strategic vision: custom or standard solutions. Such decisions are more complex and require a meticulous evaluation of various factors.

Balancing Short-Term & Long-Term Goals

Every business has immediate needs and long-term aspirations. Striking the right balance is essential when choosing a blockchain solution:

Immediate Needs:

  • Speed of Deployment: Standard blockchains can offer a faster rollout if a quick solution is paramount.
  • Budgetary Constraints: Limited funds might push businesses towards pre-built solutions initially.

Long-Term Aspirations:

  • Scalability: Aiming for significant growth? Custom solutions offer better scalability without substantial overhauls down the line.
  • Unique Features: Custom development becomes more compelling if plans involve unique offerings or specific functionalities unavailable in standard solutions.
  • Industry Leadership: As seen with top-tier companies, custom solutions can position businesses as pioneers, which might be a strategic goal for some.

Evaluating the True Cost of Ownership

The initial investment in a blockchain solution is just the tip of the iceberg. A comprehensive cost analysis requires a deep dive into the lifecycle costs:

  1. Deployment Costs: This encompasses the immediate expenses related to development, licensing (if any), and initial setup.
  2. Operational Costs: Daily running costs, such as node operation, transaction fees (if applicable), and workforce expenses for managing the system, form a significant chunk of the expenses.
  3. Maintenance Costs: Regular software updates, security enhancements, and occasional bug fixes can accrue substantial costs over the blockchain's lifespan.
  4. Integration Costs: If your blockchain solution needs to integrate with existing systems or future solutions, integration expenses must be factored in.
  5. Training & Support: An often-overlooked cost, training staff, and stakeholders and providing continuous support can add to the total expenditure.
  6. End-of-Life Costs: Technology is ever-evolving. When the time comes to migrate to a new solution or overhaul the existing one, there are associated costs, both direct (development, migration) and indirect (downtime, training).
  7. Hidden Costs: These can range from unexpected regulatory compliance expenses to crisis management in the event of security breaches.

In conclusion, while the allure of blockchain technology is undeniable, making an informed choice between custom and standard solutions is crucial. It's not merely about the immediate benefits but a thorough evaluation of how the decision aligns with the business's short-term objectives and long-term vision. As Benjamin Franklin stated, "An investment in knowledge pays the best interest." In the realm of blockchain, this investment involves understanding the true cost of ownership and the strategic implications of the chosen path.

Conclusion: The Future Landscape of Blockchain Choices

Since its inception, Blockchain has transformed from a niche technological marvel to a core component of numerous industries, powering innovation and redefining established paradigms. As we look towards the horizon, we must reflect on the choices businesses will face, and the trajectory blockchain adoption might take.

Hybrid Solutions Emerge

The distinction between custom and standard blockchain solutions is likely to blur. Anticipate the rise of hybrid models: frameworks that offer the rapid deployment of standard solutions while granting the flexibility typically associated with custom-built blockchains. These hybrid blockchains will aim to marry the best of both worlds, offering scalability, tailor-made features, and cost-efficiency.

Decentralization vs. Centralization: Finding the Middle Ground

While the ethos of blockchain revolves around decentralization, business needs might lean towards central control. The future will witness an evolution of governance models, oscillating between complete decentralization and centralized authority. This shift will accommodate different industries' varying requirements and offer enterprises a wider spectrum of choices.

Interoperability Becomes Paramount

As more businesses integrate blockchain into their operations, the need for these blockchains to communicate and interact will escalate. Expect to focus on creating solutions that seamlessly integrate with varied blockchain networks and conventional databases. This push for interoperability will be a game-changer, fostering collaboration and innovation across sectors.

Sustainability and Eco-Friendly Solutions

One of the criticisms of certain blockchain technologies, like Bitcoin's Proof-of-Work consensus, is their environmental impact. The blockchain solutions of tomorrow will prioritize sustainability, with more eco-friendly consensus algorithms and reduced energy consumption, aligning with global sustainability goals.

Regulations and Standards Will Shape Choices

As governments and international bodies grasp blockchain's potential (and challenges), there will be a concerted effort to introduce regulations and standards. This evolving regulatory landscape will influence the choices businesses make, with an emphasis on compliance, transparency, and security.

Embracing the Unknown

Blockchain will continue to surprise, evolve, and challenge existing norms if the past decade is any indication. Businesses must remain agile, open-minded, and informed. Today's choices will determine immediate success and pave the way for future innovations and opportunities.

In wrapping up, the blockchain narrative is still being written, with each business's choices adding to this collective story. Custom or standard, hybrid or pure, centralized or decentralized—the options are manifold. The onus is on enterprises to navigate this dynamic landscape with foresight, strategy, and a passion for innovation. As the renowned futurist Alvin Toffler once said, "The illiterate of the 21st century will not be those who cannot read and write, but those who cannot learn, unlearn, and relearn." In the context of blockchain, this sentiment rings truer than ever.

Disclaimer: This blog post is solely for informational purposes. It does not offer financial advice. It's recommended to perform your own research before making any investment decisions.

Want more Decubate? Jump into our universe!